At Moonpig Group our purpose is to create better, more personal, connections between people that care about each other. We are an international group, comprising the Moonpig, Buyagift and Red Letter Days brands in the UK and the Greetz brand in the Netherlands.

We are a technology platform at heart, but our customers know us as the leading online destination for physical greetings cards, physical gifts, flowers and digital gift experiences.

Even though we’ve been around for over 20 years, we continue to disrupt the market. Over the last twelve months1, we delivered 51 million personalised cards, gifts and flower bouquets in 36m orders, helping our customers celebrate all the occasions that matter to them, from milestone birthdays and anniversaries, seasonal events, to the "just becauses".


1. Last twelve months to 30 April 2026.

Key facts

The leading data and technology platform for physical greeting cards and gifting.

£9.32

Moonpig and Greetz average order value (FY26)

1.2m

Plus subscription scheme members, Moonpig and Greetz (at 30 April 2026)

2.92

Moonpig and Greetz orders per active customer (LTM to 30 April 2026)

12.3m

Moonpig and Greetz active customers (at 30 April 2026)

We use data and technology to create loyal customer relationships

6x

More data captured than our nearest competitor

113m

Moonpig and Greetz customer occasion reminders set (at 30 April 2026)

31m

Card creativity feature usage (LTM to 30 April 2026)

374m

Cumulative transactions (at 30 April 2026)

A proven strategy for long-term growth

45.4%

Gifting share of Group revenue (FY26)

51.0m

Cards and gifts sold (LTM to 30 April 2026)

36.0m

Moonpig and Greetz orders (FY26)

17.9%

Moonpig and Greetz gift attach rate (FY26)

The UK and the Netherlands are our current core markets

82%

United Kingdom share of revenue (FY26)

14%

Netherlands share of revenue (FY26)

4%

Ireland, Australia and US share of revenue (FY26)

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